Deena Katz’s Complete Guide to Practice Management: Tips, Tools, and Templates for the Financial Adviser
Deena B. Katz, CFP, a preeminent authority on practice management and an internationally recognized financial adviser, presents a comprehensive guide to running a professional financial planning practice.
To create this book, Katz updated, revised, and combined her two acclaimed books Deena Katz on Practice Management (1999) and Deena Katz’s Tools and Templates for Your Practice (2001).
In this newly expanded volume, she presents the essentials on how to help a practice thrive side by side with the tools and templates needed for the everyday operation of your firm.
This new volume offers guidance on practice-management issues:
- setting up an office
- systems and technology
- administration and staffing
- marketing
- growing as the market changes
- hanging on to clients for the long term
- succession planning when the time comes
This comprehensive resource provides sample forms, worksheets, templates, letters, brochures, and collateral materials developed and refined by top wealth managers and planners.
From keeping the business running well by designing dynamic collateral material to considering plans for retirement, Deena B. Katz guides advisers through every challenge a financial planning business will face.
Categories
Recent Insights
-
Hobbies in Retirement: Planning for the Everyday
When we talk about planning for retirement, the conversation almost always starts with the finances. Do I have enough saved? Will my income be reliable? Can I travel, help family members, or give generously? Those are important questions. But there’s another one that tends to get pushed aside—and it may matter just as much: What…
-
The Rise of Financial Independence for Women: Rewriting the Rules of Wealth and Retirement
For generations, financial planning followed a fairly predictable script: get an education, build a career, get married, raise a family, then retire. Today, that script is being rewritten. Women are marrying later than previous generations, and a growing number are choosing not to marry at all. As a CFP® who spends most of my time…
-
Talk Your Chart | Tariffs, the Fed’s Next Move, and Lessons From the Dot-Com Bubble | Ep. 80
In Episode 79 of Talk Your Chart, Marcos and Brett break down the market’s rare pullback, as they talk through the latest jobs report, interest rates, and what could pressure markets next. They also dig into the durability of the AI boom, South Korea’s rise as a global equity market, and how massive IPOs like…
-
Plan Intentionally: Designing Retirement Around the Moments That Matter Most
Retirement planning has always been about more than numbers on a spreadsheet. At its core, it is about securing the freedom to live with purpose, stay connected to the people who matter most, and show up for life’s real moments when they matter most. Too often, conversations about retirement become consumed by growth rates, projections,…
-
What Lubbock Quietly Teaches About Wealth
After years of working with families in Lubbock, we’ve come to appreciate something that rarely gets said out loud: wealth is not just what you accumulate. It is what your environment allows you to keep, experience, and enjoy. And in that sense, Lubbock has a way of teaching lessons that extend far beyond financial planning.…
