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Why Smart Investors Rebalance: The Discipline Behind Thoughtful Portfolios

In investing, the hardest part isn’t always choosing what to buy—it’s knowing when and how to adjust. That’s where portfolio rebalancing comes in. At Evensky & Katz / Foldes, we believe thoughtful investing means staying aligned with your goals, applying disciplined financial planning, smart investment diversification, and not chasing returns.

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Thoughtful Investing Starts with Thoughtful Planning

At Evensky & Katz / Foldes, we go through an extensive process of learning about our clients before we invest their money. This is a necessary step to create a successful financial plan.

Goal-oriented financial planning considers multiple factors. Obvious variables like time horizon and risk tolerance are critical, but we go deeper—learning what a client’s financial goals are. This is the foundation of thoughtful investing.

Investing itself is easy—anyone can buy equities, bonds, or CDs. But determining how much of each to buy, why, and when to adjust is where true expertise comes in. Just as important is maintaining discipline through the ups and downs of the stock market. That’s why understanding your client is so important. The way we invest for retirees is vastly different than how we invest for younger professionals building wealth.

Understanding Risk Tolerance and Financial Goals

At the core of thoughtful investing is a deep understanding of our clients:

  • What keeps them up at night?
  • How do they emotionally react to volatility?
  • What does financial success mean to them?

Understanding a client’s tolerance for risk—both financially and emotionally—is key. Investing isn’t only about returns. It’s about helping clients sleep well at night while still pursuing their goals.

Our expertise stems from a simple premise: helping clients be prudent with their money while achieving their financial goals.

Read more about Conquering Fear in Investing.

The Role of Portfolio Rebalancing     

Thoughtful investing requires more than setting an allocation and walking away. It requires monitoring and adjusting the portfolio as markets move. Over time, different investments perform differently, shifting your allocation and risk exposure.

If equities rise significantly, they may take up a larger share of your portfolio than intended. Conversely, if markets drop, you may be underexposed to potential growth assets.

This drift can take you out of alignment with your original strategy—and your comfort level.

Rebalancing in Action: A Simple Example

Let’s say your original portfolio is designed to be 60 percent bonds and 40 percent equities. If equities perform very well, your allocation may shift to 50/50—or even more equity-heavy. While that might sound like a good problem to have, it can quietly increase your portfolio’s risk.

If your comfort zone is the original 60/40 allocation, it may be time to sell equities and buy bonds. On the other hand, if equities decline sharply, you may need to buy more of them to return to balance.

Staying Aligned with Your Investment Strategies     

At Evensky & Katz / Foldes, we typically recommend reviewing your allocation quarterly or when your asset weights drift more than 5 percent from their targets.

Portfolio rebalancing isn’t about timing the market. It’s about keeping your financial plan—and your emotions—in check. It’s a strategy designed to reduce unnecessary risk, promote discipline, and stay on track toward your goals.

Final Thoughts: Thoughtful Investing Is Ongoing

Thoughtful investing isn’t a one-time decision—it’s a continuous process. Portfolio rebalancing plays a key role in making sure your plan stays aligned with your evolving life and financial landscape.

And that’s why smart investors rebalance.

Connect with us to ensure your portfolio stays aligned with your goals.

 Whether you’re navigating market changes or reassessing your long-term strategy, we’re here to help you stay on course with thoughtful, personalized advice.

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